The Cookie Policy serves as a foundational document that outlines the principles, procedures, and practices governing the use of cookies and related tracking technologies on our payment gateway aggregator website. It is designed to inform users about the nature of these technologies, their purposes, and their implications for user privacy and browsing experience. This policy is essential for ensuring transparency, compliance with relevant regulations such as GDPR and CCPA, and fostering trust between our website and its users.
COOKIES
Cookies are small text files stored on users' devices, containing data that websites use to recognize users, remember their preferences, and personalize their browsing experience. Cookies serve various functions, including facilitating website functionality, enhancing security, analyzing site usage patterns, and delivering targeted advertising. They are essential for optimizing website performance and improving user engagement by tailoring content and services to individual preferences.
TRACKING TECHNOLOGIES
In addition to traditional cookies, our website may utilize a variety of tracking technologies such as web beacons, pixels, and scripts. These technologies enable us to collect data on user interactions with our website, track user behavior across different platforms, and gather valuable insights into user preferences and interests. By leveraging these tracking technologies responsibly and transparently, we can enhance the user experience, improve website performance, and deliver more relevant content and services to our users.
TYPES OF COOKIES
Cookies can be categorized into various types based on their functionality and lifespan. These include necessary cookies, which are essential for the basic operation of the website; functional cookies, which enhance user experience by remembering preferences and settings; performance cookies, which track website usage and performance metrics; advertising cookies, which are used to deliver targeted advertisements; and social media cookies, which facilitate interaction with social media platforms.
NECESSARY COOKIES
Necessary cookies are critical for the functioning of our website and enable core features such as user authentication, session management, and security. Without these cookies, the website may not be able to provide certain services or functionalities, and users may experience difficulties in navigating the site.
FUNCTIONAL COOKIES
Functional cookies enhance the user experience by remembering user preferences and settings, such as language preferences, font sizes, and customized layouts. These cookies allow the website to provide personalized content and services tailored to individual user preferences, thereby improving usability and satisfaction.
PERFORMANCE COOKIES
Performance cookies are used to collect information about how users interact with the website, such as which pages they visit most frequently, how long they stay on each page, and any error messages they encounter. This data is used to analyze and improve the performance of the website, identify areas for optimization, and enhance the overall user experience.
THIRD-PARTY COOKIES
Third-party cookies are cookies that are set by domains other than the one the user is currently visiting. These cookies are often used for advertising and analytics purposes, allowing third-party providers to track user behavior across different websites and deliver targeted advertisements based on users' interests and browsing history. While third-party cookies can enhance the relevance of ads and provide valuable insights for website optimization, they also raise privacy concerns and may be subject to regulatory restrictions.
SESSION COOKIES
Session cookies are temporary cookies that are stored on the user's device only during their browsing session and are automatically deleted when the browser is closed. These cookies are used to maintain session data, such as login status and shopping cart contents, and are essential for ensuring a seamless and efficient user experience.
PERSISTENT COOKIES
Persistent cookies are cookies that remain on the user's device for a specified period of time, even after the browser is closed. These cookies are used to remember user preferences and settings across multiple browsing sessions, such as language preferences and personalized content recommendations. While persistent cookies can enhance user convenience and personalization, they also raise concerns about data privacy and security, particularly if they are used for tracking purposes without user consent.
COOKIE CONSENT
Cookie consent is the user's acknowledgment and agreement to the use of cookies and similar tracking technologies on our website. We obtain consent from users before setting any non-essential cookies and provide them with clear and comprehensive information about the types of cookies used, their purposes, and how they can manage their cookie preferences. By obtaining informed consent from users, we ensure transparency, accountability, and respect for user privacy rights.
COOKIE SETTINGS
Cookie settings allow users to customize their preferences regarding the use of cookies and similar tracking technologies on our website. Users can choose to accept or reject certain types of cookies, delete existing cookies, and change their consent preferences at any time. We provide users with easy-to-use cookie management tools and clear instructions on how to adjust their cookie settings according to their preferences and privacy concerns.
ANALYTICS
Analytics cookies are used to collect data on how users interact with our website, such as which pages they visit, how long they spend on each page, and what actions they take. This data is analyzed to gain insights into user behavior, preferences, and trends, which helps us improve the performance, usability, and relevance of our website content and services. By leveraging analytics cookies responsibly and transparently, we can make data-driven decisions to optimize the user experience and achieve our business objectives.
ADVERTISING COOKIES
Advertising cookies are used to deliver targeted advertisements to users based on their interests, preferences, and browsing behavior. These cookies track users across different websites and platforms and collect data on their interactions with online advertisements, such as clicks, views, and conversions. This data is used to personalize ad content, optimize ad campaigns, and measure their effectiveness in reaching and engaging target audiences. While advertising cookies can enhance the relevance and effectiveness of online advertising, they also raise privacy concerns and may be subject to regulatory restrictions.
SOCIAL MEDIA COOKIES
Social media cookies are used to integrate social media features and functionalities into our website, such as social sharing buttons, embedded content, and social login options. These cookies allow users to interact with social media platforms directly from our website and share content with their social networks. By leveraging social media cookies, we can enhance user engagement, facilitate content sharing, and extend the reach of our website across various social media channels.
COOKIE MANAGEMENT
Cookie management refers to the process of controlling and managing cookie preferences and settings on our website. We provide users with tools and options to manage their cookie consent preferences, including the ability to accept or reject certain types of cookies, delete existing cookies, and change their consent settings at any time. We also offer clear and accessible guidance on how to adjust cookie settings through browser controls and privacy settings, ensuring that users have full control over their online privacy and browsing experience.
OPT-OUT OPTIONS
Opt-out options allow users to choose not to participate in certain types of data collection or tracking activities on our website. We respect users' privacy preferences and provide them with clear and easy-to-use mechanisms to opt out of non-essential cookies, such as advertising cookies and third-party tracking technologies. By offering opt-out options, we empower users to exercise their privacy rights and control the use of their personal data, while still enjoying a personalized and engaging browsing experience.
BROWSER SETTINGS
Browser settings refer to the privacy and security settings available in web browsers, which users can use to control the use of cookies and tracking technologies across all websites they visit. These settings allow users to manage cookie preferences, block or delete cookies, and adjust privacy controls according to their